Associate Professor Jack English and Babette Moate's new book, Discovering New Business Opportunities (Allen & Unwin, Sydney, 2009) was launced by Premier David Bartlett at the AIRC offices on 21 April 2009.

The Premier commented that "the way forward for our state is in focusing on and encouraging innovative industries that are most likely to deliver the biggest benefits for the Tasmanian economy", and that this book was a valuable resource for anyone wishing to start their own business. 

Discovering New Business Opportunities addresses three questions: where to look for new business opportunities, how to judge an opportunity for its commercial potential, and how to proceed when you find a good one.